“Health Benefits of Steam Baths and Saunas - Associated Content” plus 1 more

Health Benefits of Steam Baths and Saunas - Associated Content

Posted: 21 Oct 2010 06:03 PM PDT

Even in the world of medicine, medical practitioners support the use of saunas and steam baths for many physical and mental benefits. Every sauna experience absolutely brings immediate feelings or relief and improved

mood for every person. However, apart from the beauty benefits of saunas for your skin, there are other benefits. These effects can range from glowing skin to improved sleep to production of healthier cells. Here are some of the great things saunas can do for you.

Breathing the clean and humidified air in the sauna helps in proper breathing as the temperature can help clear any decongestant in the air passage. This clears the way for healthier lungs and improved breathing and thus, improved mental focus and concentration. The relaxed ambience will help you get a good night's sleep and has proven to help people deal with insomnia. If aromatherapy is added to the treatment, this doubles the relaxing effects of the sauna.

People are encouraged to keep quiet inside a sauna to help themselves and others relax and meditate. This mental benefit is of great help for people who are deeply stressed and need to quiet down their minds. The heat inside the sauna improves blood flow and is helpful to people for relaxing their muscles and joints. This then becomes an overall body massage that relieves strain from all parts of the body. It also increases the production of white blood cells '" the cells that naturally fights off illnesses in the body.

A session in the sauna enables you to release toxins from your body. With the heat, your skin pores open up and are consequently cleansed as toxins are cleared out through the sweat. Immediately after you leave the sauna, you can see your skin glowing for the next few hours as it is rejuvenated.

There are a lot of spa and sauna centers everywhere you go. At times, these services are given as gifts for mothers or a family member to relieve their stress. If a spa treatment is expensive, especially if you plan to give them to a lot of people as gifts to colleagues or bath wedding favors, you can give sauna related items instead such as salt scrubs, soaps or lotions.

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Beauty Study: Successful Beauty Ads Appeal to Women's Confidence; Samples Don't Hurt - Huffingtonpost.com

Posted: 22 Oct 2010 10:10 AM PDT

Research has found that the most compelling beauty advertisements appeal to consumers' confidence rather than their insecurities -- free samples don't hurt, either, according to About.com's 2010 Beauty Study.

The study also revealed that beauty products are considered a necessity, with over two-thirds of respondents willing to purchase products even while watching their budgets.

Conducted online in August, this About.com study aimed to understand why consumers use beauty products; what influences purchasing decisions; what kind of beauty advertisements are most appealing; and what brands can do to attract new customers. It also looked at what emotions beauty products evoke in consumers.

The study revealed that beauty products are non-negotiable, regardless of budget, because consumers view them as an important part of life and necessary to help maintain their look and skin/hair health. Eighty percent of respondents plan to spend more or the same this year on skin, hair, male grooming, teeth whitening and cosmetic products.

Consumers also indicated that they use beauty products for the following reasons:

69 percent of respondents use beauty products to make sure hair and skin always stay healthy.

67 percent of respondents use beauty products to help solve specific skin and hair problems/concerns.

59 percent of respondents use beauty products to maintain a certain look/style.

55 percent of respondents use beauty products to look the best for their age.

The study also concluded that consumers prefer ads that appeal to their confidence, rather than to perceived insecurities.

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The most compelling ads offer free samples or trials (cosmetics, 71 percent; skin care, 64 percent), printable coupons (cosmetics, 58 percent; skin care, 56 percent) and product information (cosmetics, 49 percent; skin care, 44 percent). (Full report.)

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